Open House Strategies

An Open House is a Toastmasters meeting showcasing what YOUR club has to offer to a prospective member.

For Open House Strategies and Resources, See Membership.

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Membership Building Strategies

Look at each tip or technique shared below and try one, two or all!

Moments of Truth

Conduct Moments of Truth. Does your club give guests a good “First Impression”?

Does you ask the Guest to join? Do you orient new members? Do you Assign a mentor to help the new member through Pathways and Toastmasters?

Marketing Your Club

Is anyone AWARE your club exists?

Find A Club,  Club Website, Social Media, Social Networks.

Do you submit press releases to local media when club members achieve?

More Marketing

Have an offline presence.

  • Displays
  • Banners
  • Signage
  • Brochures

Cultivate Interest

Create a Marketing/Sales Letter.

Provide a list showing the Value of Toastmasters

Compare cost/value/benefits of Toastmasters membership

Paint a verbal picture of the Guest standing in front of a group presenting confidently.

Host an Open House

Have a well-structured, well-organized meeting so guests want to join and come back.

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Choose a Process that Fits Your Needs.


Look at all Public Relations options.
  • Posters
  • Social Media
  • Media
  • Speechcraft
  • Membership Building Programs
  • Business Awaremess Programs
  • Communication Achievement Award
  • Previous Toastmasters
  • Youth Leadership

Cultivate Interest

  • “Bring a Friend”
  • Membership Contest
  • Local Media – blogs, articles, press release
  • Blogs
  • Social Media
  • Website – up-to-date
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Open House

Setup 1 meeting that is well publicized on media and social media, through word-of-mouh.
  • Decide on a date
  • Plan the meeting
  • Arrange a Guest Speaker
  • Create an Agenda and assign roles
  • Send email/notification to past members
  • Publicize on social media, media


  • Club Executive
  • Member
  • Area Director
  • Local Media
  • Signage
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